Online Marketing

On-line Marketing

Marketing campaigns, social strategies, and public relations campaigns are all supported by the expert use of online media including EmailPress Campaigns, Social Media Campaigns (Facebook, Twitter, Pinterest), SEO (search engine optimization), and Blogging. Typical questions we ask:

  • What keywords do you want to target?
  • What have you tried – what worked and what didn’t?
  • What tracking systems are in place?

Let us strategize and implement a campaign that answers questions and tracks results!

EmailPress Campaigns offer:

  • Audience Controls – manage unlimited number of audience groups so you can target your audience and run tests on your campaigns
  • Join from Your Website – drop sign up form to your website so you can capture your audience
  • Professionally-Designed Templates – let our designers create eye-catching templates for you to use over and over. Protect your corporate identity with easy to use layouts your staff can use but not edit.
  • Detailed Response Pages – each campaign automatically creates a detailed report showing email receipts, open, forward, bounce and opt out values. Create sub-groups to target or trigger the audience to get a follow-up based on the recipient’s behavior. Easily exported to Excel.
  • Surveys – ask for feedback! Use our customized survey system with custom designed layout to get feedback from your clients, distributors, board members or teammates.

Social Media Campaigns – Social media campaigns create a buzz about your event, campaign or marketing effort. By creating general awareness, we can tie number of “likes” and the number of “comments” on Facebook to the outcome. We use social media tools to find your target audience and engage them in your special offers.

SEO (Search Engine Optimization) – A brief definition of SEO: when clients have a list of keywords and want the traffic to their website improved using those terms. Our SEO optimizes the pages of your site, we tell you what we’re doing along the way and we track the results from start to finish. Expect an SEO project to last a minimum of three months.

Blogging – Blogging is another term for writing articles online. Blogs can be interactive with comments or they can be closed without comments. We use blogs to generate interest in a topic, establish credibility in an industry, or drive traffic to a third party website. Our writers will research your topic and produce optimized copy for your business from A to Z.